The Sangria Coolers (Sangria-flavoured wines) offer exotic tastes such as Cranberry & Apple, Passion Fruit and Kiwi Litchi, complemented by a lighter style Traditional variant.
This fruity and refreshing drink is set to impress discerning consumers. Served well chilled with lots of ice, they’re sure to become a welcome sight on tables this summer.
‘Nampak Liquid cartons provide the functionality demanded by consumers,’ comments sales & marketing director, Michelle Stead. ‘They offer a dynamic and modern design, optimal pouring and an opportunity for far more tailoring and branding,’ she adds.
Easily portable for outdoors consumption, especially for picnics, the carton is lighter and less breakable than other packaging formats.
The soon-to-be launched Ciders will also be marketed under the Cape Table banner as a range extension.
With equally intriguing flavours such as Mango, AppleCherry and traditional Apple cider, Cape Table Ciders are destined to offer non-carbonated refreshment in a stylish container for home consumption.
Explains Gerrit de Villiers, MD of Riebeek Retail Brands: ‘We believe the Nampak Liquid cartons create new opportunities for us in the alcoholic beverage industry, and help us to meet important objectives – to be able to diversify and to offer more products in more categories than before, all sufficiently differentiated from one another and from the core Cape Table wine range. The market is dominated by glass containers, but greater economy and convenience associated with liquid cartons for take-home consumption is supporting sales beyond expectations.’